Definitions: ShadedAreasofCategoryChart:Eachcategoryofsoftwarehasauniquelikelihoodof generatingbusinessvalueandpositiveexperiencesforcustomers.Accordingly,Cloud Ratingscustomizestheshadedsurfaceareaforeachcategoryasavisualrepresentation of the zones of positive customer outcomes. A category with higher risk or lower satisfaction ratings (like ERP or HR software) will have smaller Zones of Excellence and ZonesofSolutionsthanasafer,highersatisfactioncategory. ForDigitalSalesRoom Software, a normalized customerratingscoreof4.64(ona5.00scale)wasusedinsetting theZones’surfacearea. ZoneofExcellence(LightGreen):Thisrepresentsacategory’sstrongestvendorsas flectedbytheircombinationofmarketshareandhighcustomersatisfactionscores. re ZoneofSolutions(LightYellow):Encompassesvendorswithbothmeaningful marketplaceadoptionandsufficientlyhighabsolutecustomersatisfactionratings.
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